Privacy Policy
This privacy policy explains how Mundo Literário collects, uses, and protects information when you use our online platform, interact with our services, or participate in our events and workshops. We are committed to protecting your privacy and handling your data in a transparent manner, in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR).
Information We Collect
We collect information from you in several ways when you use our site or services.
Information You Provide Directly:
This includes information you give us when you create an account, place an order for books or other items, register for an event or workshop, subscribe to a newsletter, participate in surveys, communicate with customer service, or otherwise interact with us. This information may include your name, delivery address, billing address, payment information, contact details (though electronic contact details will not be used for policy inquiries as detailed below), purchase history, and any other information you choose to provide related to your interests or participation in services like personalized recommendations.
Information Collected Automatically:
When you visit our site, we may automatically collect certain information about your device and usage. This includes your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, links clicked, and other usage data. This information helps us understand how users interact with our site and improve our services. We may use cookies and similar tracking technologies to collect this information. Information about how you can manage your cookie preferences is available through your browser settings.
How We Use Your Information
We use the information we collect for various purposes related to providing and improving our bookstore services:
- To Process and Fulfill Orders: Using your information to process transactions, manage shipping, delivery, and returns for purchases made on our online platform.
- To Provide and Maintain Services: Operating, maintaining, and improving our online platform, including managing user accounts, processing payments, and providing customer support.
- To Manage Events and Workshops: Processing registrations, communicating updates, and facilitating your participation in literary events, book signings, workshops, and courses.
- To Personalize Your Experience: Understanding your preferences and providing personalized content, product recommendations, and tailored services based on your purchase history and interactions with our site.
- To Communicate With You: Responding to inquiries, sending order confirmations, updates about our services, and, where you have provided consent, sending marketing communications about new releases, events, offers, and services. You can opt out of marketing communications at any time.
- For Analytics and Improvement: Analyzing usage patterns and trends to understand how our services are used, improve our site functionality, enhance user experience, and develop new services.
- For Security and Fraud Prevention: Protecting our site, services, and users from fraud, unauthorized access, and other illegal activities.
- To Comply with Legal Obligations: Meeting legal and regulatory requirements, such as tax reporting or responding to legal requests.
Legal Basis for Processing
We process your information based on several legal grounds, including:
- Performance of a Contract: When necessary to fulfill a contract with you, such as processing your online orders and delivering your purchases.
- Legitimate Interests: For our legitimate business interests, such as improving our services, preventing fraud, and understanding how users interact with our site, provided these interests do not override your data protection rights.
- Consent: Where required by law, we may rely on your consent to use your information for specific purposes, such as sending marketing communications. You have the right to withdraw your consent at any time.
- Legal Obligation: When necessary to comply with a legal obligation to which we are subject.
Sharing Your Information
We do not sell your personal information. We may share your information with third parties only in limited circumstances:
- Service Providers: We may share information with trusted third-party service providers who perform services on our behalf, such as payment processing, order fulfillment, delivery, data hosting, marketing assistance, and analytics. These providers are required to protect your information and use it only for the purposes for which they were engaged.
- Legal Requirements: We may disclose your information if required to do so by law, in response to a subpoena, court order, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such transfer and any changes to this privacy policy.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The retention period will vary depending on the type of information and the purpose of processing.
Your Data Protection Rights
Depending on your location and applicable laws, you may have certain rights regarding your personal information:
- Right of Access: Request access to the personal information we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete personal information.
- Right to Erasure (Right to be Forgotten): Request deletion of your personal information under certain conditions.
- Right to Restriction of Processing: Request that we restrict the processing of your personal information under certain conditions.
- Right to Data Portability: Request to receive your personal information in a structured, commonly used, and machine-readable format and transmit it to another controller.
- Right to Object: Object to the processing of your personal information under certain conditions, particularly when based on legitimate interests or for direct marketing.
- Right to Withdraw Consent: If we are processing your information based on your consent, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us using the physical address provided below. We may need to request specific information from you to help us confirm your identity and ensure your right to access your information (or to exercise any of your other rights).
Data Security
We have implemented appropriate technical and organizational measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, please be aware that no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Third-Party Links
Our site may contain links to websites or services operated by third parties. This privacy policy does not apply to third-party websites or services. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Children's Privacy
Our online platform and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children without parental consent. If you are a parent or guardian and believe your child has provided us with personal information, please contact us using the physical address provided below.
Changes to This Privacy Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on our site and indicate the date of the last revision. We encourage you to review this policy periodically.
Contact Us
If you have questions or concerns about this privacy policy or our data practices, you may contact us in writing at:
Mundo Literário
Rua da Consolação, 1587
Floor 2
São Paulo, São Paulo, 01301-100
Brazil